artist

“Creative lifestyle brands”

Posted on by elemonated

Picture from VF article

I admit that I’m a sucker for stories in marketing. I love storytelling and I love creative angles and interesting packaging and pretty, pretty words. I’m optimistic and gullible like that.

When it comes to fragrances, there’s a lot of that. If you’re not already a household name, it’s not like the computer has smell-o-vision, and all you have is that story and the best graphics you can invest in and reviewers writing that they’re being taken to the moon by a whiff. It’s probably why this is my current expensive hobby over something more useful like tech or politics.

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蔡依林 Jolin Tsai – 不一樣又怎樣 (We’re All Different, Yet the Same)

Posted on by elemonated

Thankfully, progress has been made in the form of Taiwan granting workplace protection for LGBTs, and Taiwan in general has been leagues above other Asian countries in terms of LGBT rights. For most of Asia, homosexuality is still an underground movement, and perhaps shares a rather continent-wide “Don’t Ask, Don’t Tell” culture.

Taiwan is currently considering a marriage legalization bill, but it’s getting attacked from the Christian segments of the country, which is probably why the production company felt this video was necessary.

As the song goes: “各有各一生一世 各有各的溫柔鄉 / 神不神聖 愛這種信仰 誰說了算” (Everyone has their own life to live. And they all have someone to love. / Gods, religions and such, “love”, this kind of belief, who has the right to make rules on it.)