Novice design analysis, queso, and Ellis Brooklyn’s Bibliotheca box set

I’m just going to come out and say it.

I am a huge sucker for marketing that implies that the buyer is knowledgeable and well-read or appreciates some sort of pseudo-sophisticated humor. Like it makes me actually feel dumb after the fact for falling for it over and over. Whenever I catch myself wanting something because I think it’ll make me look smart I wonder if the thrill of having knowledge others counts as a guilty pleasure. Is it if you feel like a dick doing it? Is it if you don’t feel like a dick doing it?? Is that simply nerdy, or does it cross into being elitist? Am I even snobbier than I thought I was? Will I start interjecting “um, actually” more or less after this revelation??

In my defense though I think it really just boils down to wanting to be in on all the jokes. Nerdy jokes are hands down the best.

0dzhw

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Calvin Klein releases gender-free fragrance

http://www.essence.com/2015/11/30/calvin-klein-releases-gender-free-fragrance

Hey Calvin Klein, the fragrance industry already has a term for “gender-free” fragrance: unisex. I think that you know that, seeing as CK One is unisex.

Unless you just mean your marketing campaign. To which, sure, jump on that wagon before it leaves. The popularity of Orange is the New Black, the media-positive view of Caitlyn Jenner’s transition, and H&M and all of the little companies that have made it safe for the big and the old to do this makes this a decent time to get on. And it really hits that “no labels” thing that millennials like.

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