I admit that I’m a sucker for stories in marketing. I love storytelling and I love creative angles and interesting packaging and pretty, pretty words. I’m optimistic and gullible like that.
When it comes to fragrances, there’s a lot of that. If you’re not already a household name, it’s not like the computer has smell-o-vision, and all you have is that story and the best graphics you can invest in and reviewers writing that they’re being taken to the moon by a whiff. It’s probably why this is my current expensive hobby over something more useful like tech or politics.
Picture from the NYTimes article linked below
Drinking three glasses of champagne ‘could help prevent dementia and Alzheimer’s disease’
The article has been amended to say that it’s three glasses of champagne a week, not a day! Which is good because I don’t think anyone was trying to push someone to expensive alcoholism in the pursuit of avoiding mental degradation. As someone with a grandmother with Alzheimer’s, and have a terrible memory in general, I feel like I should probably start drinking champagne just in case. Preventative measures and all. Read More
Another down in the Village: Empire Szechuan Village is gone for good on November 1st.
I know I’m supposed to wait until tomorrow, but I have time now that I don’t know when I’m going to have later on this week, so I just wanted to make a short post high-lighting how cute I think Mrs. Stewart is!
(Also, I WILL put up a post detailing my Saturday at the Sniffapalooza Fall Ball, hehe. Once I get some time and regain some energy!)
This new campaign of H&M’s is pretty insane if we’re looking at where the fashion industry, where the people featured in these series are either considered “fringe” or not considered at all. Beyond Mariah Idrissi’s hijab, the video features a young man wearing a simple pencil skirt, full-blown cross-dressers, Japanese lolita dress, traditional Japanese dress, Sikh turbans, mouth guards, a sheikh, and an amputee boxer.
Personally, having attended one of the most diverse universities in the world, where I’ve fostered friendships all across the board, and where the Muslim Girl blog got its beginnings, I actually think there are other characters way more interesting to me. I’d like the US to stop being so surprised that people who look and dress differently exist within their worlds, and I honestly thought we were getting somewhere with Muslim and Sikh dress, but I guess that’s just within the bubble of my university life and my friend group. Figures.
One thing that surprised me a little is that Elnaz Barari maintains that H&M does not take political or religious stands; unfortunately for Ms. Barari, the H&M’s board, and Ms. Idrissi, this, and everything else they’ve been doing to create a sustainable business model, is a political stand. Showcasing fringe and saying that everyone is welcome is taking a stand. At least according to conservatives it would be. And so here we are, where “It might be because hijab fashion has boomed in the last few years and to finally see a hijabi in mainstream fashion is a big achievement.”
I take a lot of selfies. I don’t usually post them because my phone’s camera quality is around potato, but when I’m bored or when I’m messaging Mr. Chokkattu, my friends, or my parents, I will take at least one picture of my self to relieve my boredom, or show people where I am just in case I get kidnapped. However, I do really like when Mr. Chokkattu takes my picture and have used his pictures for professional profiles before; namely my freelance profile. Read More
Introducing Deirdre Clemente, a historian of 20th century American culture at the University of Nevada in Las Vegas! Her research focuses on fashion and clothing and the patterns and trends she’s followed are really interesting. She did an interview with Robert A. Ferdman of the Washington Post and it’s really educational. For example, individuality is obviously a big part of today’s culture, what with the lower barrier of entry for startups and freelancers and the acceptance of some more counter-culture type groups. In terms of clothing choice is more important than ever, and something that is no longer class-restricted.
Photo credit to Mr. Chokkattu
It’s been humid and sticky and hot where I live since May, but I haven’t really talked about fragrance since I left school.
The article discusses two ways to go about the shimmering heat of the day: going safe and going big.
Last summer’s ice coffee method sweetheart is slowly becoming both mainstream (since Starbucks has picked it up) and losing the favor of hipsters all across the country in favor of a method that’s a lot faster and requires way less planning: the pour-ov– I mean, the Japanese method.